Writing For The Web – Dos And Don’t’s

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Writing For The Web – Dos And Don’t’sSEO, Usability

by Ian on 09/01/2013

Writing for the web require a different approach than for print. Text on a webpage (often called copy) needs to be more concise, targeted to your visitors and optimised for the search engines. Here’s my dos and don’t’s: Do write in short paragraphs as reading speeds on screen are slower than in print and users can scan the text …

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